Marketing to capture the essence of what buyers are searching for. It’s easy to put your home on the MLS for agents to see, but that alone won’t bring you the best buyer and top dollar to your home. I take it a couple steps further in my marketing efforts to connect with your potential buyers. I want them to fall in love before they even see your home in person. With the use of professional photography and media, you are sure to get Grade A quality marketing materials to bring out the life of your home.
Step one – Getting in front of the best potential buyers
Online – Besides the access to over 500+ websites that will place your home in front of thousands of potential buyer eyes, my concentrated online marketing offers will target specific audiences with similar qualities to those who are more inclined to purchase your type of home in your type of neighborhood.
Social Media – 4 words … I AM A MILLENNIAL! My business soars around the use of social media and with the ever advancing technology and social media platforms. You can be sure I’m on top of the lastest outlets to your home’s message across. Buyers are heavily induced by social media whether they are in the market for a new home, actively searching, or even unaware they can be in the market for a new home. Social media is everywhere – and that’s where your home will be…..everywhere.
Email Marketing – Considering my business revolves around people, I have built a personal database of over 1,000+ professionals that will also get a chance to see your home for sale and share with their respective networks. All at the click of a mouse – how easy it that?!
Step Two – Using the best marketing tools and equipment
Photography – I know, I know, the iPhone 6 takes pretty good pictures, I’ll admit. However, when it comes to those angles, shot focus, and detail that only a professional can provide, the iPhone just doesn’t cut it. I hire professionals to get the job done for you and the sale of your home.
Videography – Allow buyers halfway across the country to view your home through a virtual tour hosted by yours truly. Did you know YouTube is the 2nd largest search engine in the world? That’s right – 3 billion searches per month, nearly 1 out of every 2 internet users are on YouTube. Let’s get your home in front of where people are SEARCHING!
Print Marketing – Don’t worry, I still keep it traditional. No need to reinvent the wheel. The neighborhood will know that your home is for sale. Sometimes it is your own neighborhood allies that know a family member, friend, or colleague who is looking to move into the area – preferably into your home.
Step Three – Pricing and Negotiations
There is one thing that will always rule the real estate industry – Price. I know what sells and what doesn’t and why. As many homes that have sold and will sell, unfortunately there are homes that did not sell nor will they ever. My expertise will allow you to get top dollar for your home under the conditions that you want, while avoiding the path that other homeowners unfortunately go down – a non-sale.
Contact me for a comprehensive analysis on what your home is worth in your current market!